Meta Festival Online - EMEA

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RSVPs Closed

September

2026

10:00AM - 11:00AM BST /

11:00AM - 12:00PM CET

VIRTUAL EVENT

The creator marketing world tour

One stage. Six continents. Unlimited expertise.

Join us at Meta Festival Online and experience the best of the best sessions from our global creator marketing events in 2026, all in one exclusive online experience designed for brands ready to take the next step in their creator journey.

Hear from the world's top creator marketing experts and get access to the latest trends, strategies and advanced solutions to help you elevate your creator partnerships and drive meaningful growth.

Discover everything from innovative creative tactics, to practical briefing guidance, effective measurement, and more.

RSVPs Closed

What to expect

Fresh creator marketing trends and insights

Dive into the latest data on why creator voices are crucial to any campaign, driving disproportionate brand impact compared to other channels. Plus, learn the key factors that make a truly growth-boosting partnership.

Creative innovation

Learn how creators and partnership ads can be a vehicle for creative diversification, helping you capture attention and build more authentic, efficient and impactful campaigns.

Partnership ads myth-busting

Explore the most common misconceptions about partnership ads and how to perfect your strategy — from balancing brand control with creator authenticity, getting your partnership ads setup right, and more.

Practical measurement guidance

Discover how to accurately quantify the true impact of your creator partnerships with a detailed look at measurement solutions from Meta.

Real-world success stories

Learn from leading brands around the world on how they drove growth by taking the next step in their creator marketing journey.

And more!

The full Meta Festival Online agenda will be revealed in the coming weeks.

Agenda and speakers

Beyond engagement: The case for creator effectiveness

Special guest expert George Cloyn shares the latest insights on why creator voices are crucial to any campaign, driving disproportionate brand impact compared to other channels. Plus, the key factors that make a truly growth-boosting partnership.

George Cloyn

Partner, EssenceMediacom

What creativity means in 2026: Creators as a diversification engine

Straight from our creative team in São Paulo, discover why creator voices and partnership ads are such an effective lever for creative diversification and building more impactful campaigns.

Murilo Cagliari

Business Education Trainer, Meta

Pedro Menezes

Creative Strategist, Meta

Partnership ads myth-busting: From strategy to execution

This insightful panel discussion from Meta Marketing Summit in the UK explores the most common misconceptions about partnership ads and how to perfect your strategy — from balancing brand control with creator authenticity, getting your partnership ads setup right, briefing creators, and more.

Alice Gray

Client Partner, Meta

Julian Dan

Product Marketing Manager, EMEA, Meta

Priyanka Parmar

Creative Strategist, Meta

Selvi Sahin Altunoz

Strategic Partnerships Manager, Meta

Samsung x Team Galaxy Creator fireside chat: Building a successful partnership

Coming fresh from Cannes 2026, this special discussion dives into the "why" behind Samsung's creator marketing strategy, and shares a creator's POV on what makes a truly successful brand-creator collaboration.

Sung Chang

EVP, Global Brand Marketing – Mobile, Samsung

Gustavo Borrmann

Head of Creative Shop, LATAM, Meta

David Vu

Creator (@davidvooo)

Creators unlocked: Measuring impact

Direct from Meta Festival Berlin, this session covers how to accurately quantify the true impact of your creator partnerships with a detailed look at measurement solutions from Meta — including Brand Lift and Conversion Lift — based on what stage you're in on your creator journey.

Torsten Mueller-Klockmann

Marketing Science Manager, Meta

What's next for creator marketing at Meta: Our product roadmap

Get an in-depth overview of our latest creator marketing solutions and how businesses are harnessing them to find the right creators, reach new audiences, and drive growth.

Natalia Costa

Product Marketing Manager, LATAM, Meta

Global success stories: Creator strategy in action

Hear real-world success stories from leading brands across Europe, South America and Asia.

13:55 - 14:15

Unlocking truly creative partnerships

Join us for a dynamic 20-minute panel on how to re-design the creative process so that creativity is unlocked, not constrained. Our discussion will focus on finding common ground: balancing fair pay, flexibility, and re-designing the collaboration process to maximize creativity and foster long-term collaborations. We will also explore how to use AI to smoothen the workflow and identify the best-performing creatives. This session equips brands, agencies, and creators with the strategies to build authentic, scalable partnerships that drive results through partnership ads.

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14:30 - 14:45

The Creator Playbook for Building a Partnership Ecosystem

Join us for an inside look at how Congstar, together with creators and their agency Justaddsugar, transformed their ad campaigns on Meta technologies through creator-led marketing. This session will reveal how Congstar put creators at the center of their strategy to deliver authentic, high-performing content, leveraged optimised videos for Reels and diverse formats to engage audiences, and used our automation tools to scale impact — resulting in significant lifts in brand consideration and sales.

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FAQs

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Is Meta Festival Online free to attend?

Yes, Meta Festival Online is a free event.

I've registered. How do I access the event on the day?

You will receive your joining link to tune in to Meta Festival Online closer to the event. Please look out for updates in your inbox in the days before and on the event day.

Is Meta Festival Online only a virtual event?

Yes, Meta Festival Online is a virtual-only event. It showcases the best of the best in-person creator marketing events from Meta across various global cities in the first half of 2026.

Will Meta Festival Online be available to watch later?

Yes, Meta Festival Online will be available on demand for a limited time only after our live global watch party. Please look out for updates on this in your inbox.

Can I experience Meta Festival Online in my local language?

Yes, you can! Meta Festival Online was originally presented in the local language of each event (majority English). However, both subtitles and our presentation content have been translated and are available in Korean, Japanese, Bahasa, Arabic, French, Portuguese and Spanish, to give you the best possible experience.

Joining us from other countries? The content will be available in its original format, with English subtitles on some sessions where needed.

Meta Festival Online

Tuesday

September

10:00AM - 11:00AM BST / 11:00AM - 12:00PM CET

Online event

RSVPs Closed