Meta Marketing Summit Online 2025

Watch on demand

Meta Marketing Summit

Online 2025

Meta Marketing

Summit

Online 2025

Register now

Watch on demand

The era of performance and possibility

In a new era of performance and possibility, the opportunity for driving growth has never been greater.

This year's Meta Marketing Summit brought together Meta leaders, industry experts and creative trailblazers to share strategies for seizing this opportunity and maximising performance in 2025 and beyond.

All content from the 2025 Meta Marketing Summit event is available on demand below.

Explore the latest key insights and best practices to help you supercharge growth by harnessing AI, end-to-end automation, creator partnerships, creative best practice on Reels, advanced measurement strategies, and more.

Watch on demand

The future of marketing in the age of AI

Derya Matras, Vice President, EMEA, Meta
Nick Clegg, President, Global Affairs, Meta

We will discuss our AI strategy, responsible innovation, and the role of AI in safety, content, and marketing.

Top trending AI-enabled products to maximise your profits in 2025

Goksu Nebol-Perlman, Vice President, Product Marketing, Monetization, Meta

Learn how Meta is building cutting-edge technologies to help your business grow now and in the future, and get an update on our 2025 product roadmap.

Resource

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Acceleration through automation: How to supercharge campaign performance

Cristina Fasino, Product Manager, Meta

Gauthier le Masne de Chermont, VP Digital Marketing, Air France

Patrícia Caritj i Costa, Paid Social Leader, Mango

Rita Janušauskaitė, Deputy CEO, KiloHealth

Hear from a panel of advertisers on how they are leveraging end-to-end automation solutions to optimise their campaigns and unlock performance potential.

Creators as catalysts: Boosting Reels performance

Gorkem Yegin, Creative Strategist, Meta

Melissa Orchard, Integrated Brand Experience Innovation Director, Global, Unilever

Hakan, Content Creator, @honka

Discover best practices for driving performance on Reels by harnessing creator voices.

Innovate to elevate: Winning tactics for business growth

Cecilia Sundström, Nordics Director, Meta
Robin Leijonhufvud, Global Head of Customer Activation, H&M

Learn fresh ideas and strategies to boost your success with AI and creativity.

Unlocking growth cross-borders

Zehra Chatoo, Head of Connection Planning, NEMEA, Meta

Discover strategies for driving sustainable growth across borders by leveraging data, innovation, and customer-centric approaches to navigate global markets.

Resource

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Measurement meditation: Activating the power of mindful measurement

Qiong Wu, Marketing Science Partner, Meta

Elevate your measurement strategies to acheive long-term growth.

Resource

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Culture in motion: The power of Reels

George Russell, F1 Driver, Mercedes AMG Petronas
Joana Jamil, SPM, Global Partnerships, Middle East and North Africa, Meta

A fireside chat on the future of creative and driving impact on Reels.

The future of marketing in the age of AI

We will discuss our AI strategy, responsible innovation, and the role of AI in safety, content, and marketing.

Derya Matras

Vice President, EMEA, Meta (Host)

Nick Clegg

President, Global Affairs, Meta

Top trending AI-enabled products to maximise your profits in 2025

Learn how Meta is building cutting-edge technologies to help your business grow now and in the future, and get an update on our 2025 product roadmap.

Goksu Nebol-Perlman

Vice President, Product Marketing, Monetization, Meta

Acceleration through automation: How to supercharge campaign performance

Hear from a panel of advertisers on how they are leveraging end-to-end automation solutions to optimise their campaigns and unlock performance potential.

Cristina Fasino

Product Manager, Meta (Host)

Gauthier le Masne de Chermont

VP Digital Marketing, Air France

Patrícia Caritj i Costa

Paid Social Leader, Mango

Rita Janušauskaitė

Deputy CEO, KiloHealth

Creators as catalysts: Boosting Reels performance

Discover best practices for driving performance on Reels by harnessing creator voices.

Gorkem Mert

Creative Strategist, Meta (Host)

Melissa Orchard

Integrated Brand Experience Innovation Director, Global, Unilever

Hakan

Content Creator

@honka

Innovate to elevate: Winning tactics for business growth

Learn fresh ideas and strategies to boost your success with AI and creativity.

Cecilia Sundström

Nordics Director, Meta (Host)

Robin Leijonhufvud

Global Head of Customer Activation, H&M

Unlocking growth cross-borders

Discover strategies for driving sustainable growth across borders by leveraging data, innovation, and customer-centric approaches to navigate global markets.

Zehra Chatoo

Head of Connection Planning, NEMEA, Meta

Measurement meditation: Activating the power of mindful measurement

Elevate your measurement strategies to achieve long-term growth.

Qiong Wu

Marketing Science Partner, Meta

Culture in motion: The power of Reels

A fireside chat on the future of creative and driving impact on Reels.

Joana Jamil

SPM, Global Partnerships, Middle East and North Africa, Meta (Host)

George Russell

F1 Driver, Mercedes-AMG Petronas

Closing Remarks

Carrie Timms

Director of International Marketing, EMEA, Meta

Additional resource

Top Trends 2025 - Marketing trends to help you win in 2025

Download now

Meta AI & Creativity Whitepaper - The Age of Amplified Imagination

Download now

The future of marketing in the age of AI

We will discuss our AI strategy, responsible innovation, and the role of AI in safety, content, and marketing.

Derya Matras

Vice President, EMEA, Meta (Host)

Nick Clegg

President, Global Affairs, Meta

Top trending AI-enabled products to maximise your profits in 2025

Learn how Meta is building cutting-edge technologies to help your business grow now and in the future, and get an update on our 2025 product roadmap.

Goksu Nebol-Perlman

Vice President, Product Marketing, Monetization, Meta

Acceleration through automation: How to supercharge campaign performance

Hear from a panel of advertisers on how they are leveraging end-to-end automation solutions to optimise their campaigns and unlock performance potential.

Cristina Fasino

Product Manager, Meta (Host)

Gauthier le Masne de Chermont

VP Digital Marketing, Air France

Patrícia Caritj i Costa

Paid Social Leader, Mango

Rita Janušauskaitė

Deputy CEO, KiloHealth

Creators as catalysts: Boosting Reels performance

Discover best practices for driving performance on Reels by harnessing creator voices.

Gorkem Mert

Creative Strategist, Meta (Host)

Melissa Orchard

Integrated Brand Experience Innovation Director, Global, Unilever

Hakan

Content Creator

@honka

Innovate to elevate: Winning tactics for business growth

Learn fresh ideas and strategies to boost your success with AI and creativity.

Cecilia Sundström

Nordics Director, Meta (Host)

Robin Leijonhufvud

Global Head of Customer Activation, H&M

Unlocking growth cross-borders

Discover strategies for driving sustainable growth across borders by leveraging data, innovation, and customer-centric approaches to navigate global markets.

Zehra Chatoo

Head of Connection Planning, NEMEA, Meta

Measurement meditation: Activating the power of mindful measurement

Elevate your measurement strategies to achieve long-term growth.

Qiong Wu

Marketing Science Partner, Meta

Culture in motion: The power of Reels

A fireside chat on the future of creative and driving impact on Reels.

Joana Jamil

SPM, Global Partnerships, Middle East and North Africa, Meta (Host)

George Russell

F1 Driver, Mercedes-AMG Petronas

Closing Remarks

Carrie Timms

Director of International Marketing, EMEA, Meta

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The future of marketing in the age of AI

We will discuss our AI strategy, responsible innovation, and the role of AI in safety, content, and marketing.

Derya Matras

Vice President, EMEA, Meta (Host)

Nick Clegg

President, Global Affairs, Meta

Top trending AI-enabled products to maximise your profits in 2025

Learn how Meta is building cutting-edge technologies to help your business grow now and in the future, and get an update on our 2025 product roadmap.

Goksu Nebol-Perlman

Vice President, Product Marketing, Monetization, Meta

Acceleration through automation: How to supercharge campaign performance

Hear from a panel of advertisers on how they are leveraging end-to-end automation solutions to optimise their campaigns and unlock performance potential.

Cristina Fasino

Product Manager, Meta (Host)

Gauthier le Masne de Chermont

VP Digital Marketing, Air France

Patrícia Caritj i Costa

Paid Social Leader, Mango

Rita Janušauskaitė

Deputy CEO, KiloHealth

Creators as catalysts: Boosting Reels performance

Discover best practices for driving performance on Reels by harnessing creator voices.

Gorkem Mert

Creative Strategist, Meta (Host)

Melissa Orchard

Integrated Brand Experience Innovation Director, Global, Unilever

Hakan

Content Creator

@honka

Innovate to elevate: Winning tactics for business growth

Learn fresh ideas and strategies to boost your success with AI and creativity.

Cecilia Sundström

Nordics Director, Meta (Host)

Robin Leijonhufvud

Global Head of Customer Activation, H&M

Unlocking growth cross-borders

Discover strategies for driving sustainable growth across borders by leveraging data, innovation, and customer-centric approaches to navigate global markets.